Strength and performance coaching
Built under load.
Coaching for the people who carry the number: account executives, sales leaders and owner-operators. A plan built around your calendar, a coach who checks in every week, and a target you're held to.
Your quarter doesn't pause for your training.
Generic programs assume a quiet life. Yours has month-end, red-eye flights, and calls that run long. The plan has to bend around that and still move you forward.
Built around your calendar
Sessions fit the week you actually have, including the weeks on the road.
Adjusted every week
Bad sleep, a heavy close, a trip. The plan changes before it breaks.
Held to a number
You work to a target at your job. Your body gets the same treatment.
The method
Heat, hammer, quench, temper.
Forging runs in four steps, and so does every Forged plan. Tempering is what makes hard steel tough instead of brittle. That's the goal.
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01
Heat
Raise the stress on purpose. Intake, baseline tests, one clear target.
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02
Hammer
The work. Progressive training blocks, technique, reps that count.
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03
Quench
Recover fast and right. Sleep, food, deloads, stress on the road.
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04
Temper
Make it last. Strength that survives a bad quarter, not just a good month.
Two ways in. Prices up front.
You negotiate for a living, so here are the terms in plain language. Not sure which fits? That's what the consult is for.
Forged Group
The program, the method and a coach's direction, at a price that makes it easy to start.
$179 USD / month
- Training program built on the four-phase method
- Nutrition guidance built for travel and long days
- Regular coaching messages
- Weekly Group Coaching Calls
1:1 Coaching
Hands-onEverything built for you and adjusted every week, with direct access to your coach.
- Custom training and nutrition, rebuilt as your schedule changes
- Weekly check-ins and form video review
- Two-way messaging with Malek
- Biometric data collection with WHOOP or Garmin for tight feedback loops included
Your coach
I carry a number too.
I'm Malek. I've spent years in B2B sales and business development, and before that I coached business owners and ran my own company through university. I know what month-end does to your sleep and your training.
I've also done the work under the bar: a top-three national finish in natural bodybuilding, marathons, and time in the boxing ring. Forged is where those two lives meet.
- Top 3
- National natural bodybuilding, pro qualifier
- Marathon
- Competitive endurance racing
- ISSA
- Certified personal trainer
From the people in the program.
"I've never learned so much about my body before working with Malek. I've been living with energy at 50% my whole life."
"I think I've gotten the results that I've gotten because of your focus on psychology. I know the kind of person I've wanted to be, but your identity coaching is actually getting me there."
Straight answers.
How much time does it take?
This is completely dependent on your goals and where your health and lifestyle currently sit. The plan is built around your individual circumstances, not the other way around.
I travel a lot. Does that break it?
No. Hotel gyms and short sessions are part of the plan from day one.
Where does the coaching happen?
In the coaching app: your program, check-ins and messages in one place.
What happens on the consult?
An in-depth conversation on where you are, where you want to be, and what's been in the way. Then I'll share which variables need to change in your week to week to get you there, whether or not we end up working together.
Strong, not brittle.
The quarter will be hard either way. Walk into the next one stronger than the last.
Book your free consult Free, 20 minutes. No pitch deck.